Privacy notice

Last updated: 12 November 2026

Who we are. STOKE LLC, Tsuruoka, Yamagata, Japan, publisher of Japan Matcha Desk. Contact: hello@japanmatchadesk.com.

What we collect. First name, work email and company; if you give them, your role and country; your answer to the sourcing-stage question; and whether you opened our emails.

Why. To send the checklist you requested and, only if you ticked the box and confirmed your address, two follow-up notes (your consent). Your sourcing-stage answer helps us decide what to cover. If we contact you by business email because your company sources matcha in Europe, we rely on our legitimate interest in offering relevant business information; every such email lets you opt out.

How long. Until you unsubscribe, or 24 months after your last interaction with us, whichever comes first.

Who sees it. Only us and the service providers that process data on our behalf (our email and form providers, which we will list here). We don't sell or share your details, and we never pass them to suppliers.

Transfers. Your data is processed in Japan, which the European Commission and the United Kingdom recognise as providing an adequate level of data protection.

Your rights. You can ask for access, correction or deletion, object to processing, and withdraw consent at any time by emailing hello@japanmatchadesk.com. You can also complain to your national data protection authority.